Solution

Artists should be able to deliver their music directly to fans and capture part (if not all) of the “value leakage” involved in music marketing and distribution. We believe NFTs are the format that can pave the way to the democratisation of the music industry.

Use cases

Public Pressure connects over one thousand artists across all genres. We are now in the process of creating the first 50 drops from a balanced selection of high profile and emerging musicians, working with visual artists and brands.
Fans will be able to collect their favourite artists’ NFTs and exclusive content such as vinyl, cassettes, apparel, tickets, and other merchandise.